“We have identified a ‘third place.’ And I really believe that sets us apart. The third place is that place that’s not work or home. It’s the place our customers come for refuge.”

—Nancy Orsolini, Starbucks District Manager


Our Store features many innovation tools.

Our Video Programs teach the proven techniques of intentional innovation.

Our Workshop Trainings help organizations weave innovation into their everyday activities and consistently inspire the best from everyone on their team.

Our Strategy Sessions are immersive, entertaining, no-holds-barred experiences that deliver surprising new solutions.

We Speak at Events conferences, trade shows, and other keynote gatherings.

We’re located in Bend, Oregon’s historic Old Mill District. Contact Info...

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About: “Free Radicals of Innovation DVD”

“Free Radicals is an inspiration. It unlocks innovative thinking with a memorable approach that will fuel idea-generation in start-ups, small businesses, growing enterprises and major organizations alike.”
—Author, Small Business Marketing for Dummies, Branding for Dummies, and Business Plans Kit for Dummies
Barbara Findlay Schenck

Books

The One to One Future
by Don Peppers

The One to One Future

What will life be like after? mass marketing? Today, technology allows us to sell more goods to fewer people, which is far more efficient than selling fewer goods to more people. Peppers, an advertising executive, and Rogers, a marketing scholar, set out their new marketing paradigm in detail. A one-to-one competitor focuses on “share of customer“ rather than the mass-marketer's “share of market.“ Learn to collaborate with the customer to build loyalty and build your opportunities for future profit. The strategies in this book work as well -- maybe even better -- for small companies as for the blue-chippers.

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