Our Video Programs
teach the proven techniques of intentional innovation.
Our Workshop Trainings
help organizations weave innovation into their everyday activities and consistently
inspire the best from everyone on their team.
Our Strategy Sessions
are immersive, entertaining, no-holds-barred
experiences that deliver surprising new solutions.
We Speak at Events
conferences, trade shows, and other keynote gatherings.
We’re located in Bend, Oregon’s historic Old Mill District.
Contact Info...
The Palm Pilot. The novel Cold Mountain. The iMac. Hotmail. FedEx. The Blair Witch Project and There's Something About Mary. According to former marketing exec Emanuel Rosen, they all became successful not through traditional advertising or marketing routes, but through "buzz," that semitangible pr…
Explains how CRM can help managers boost profits by implementing a customer-focused strategy. Uses easy-to-understand graphics to introduce the customer pyramid segmented as Top, Big, Medium, and Small. DLC: Customer relations--Management.
What happens to our understanding of economics when the vast majority of people within our economy are employed to create ideas, solve problems, or market and sell services rather than to produce tangible goods? How do we measure non-financial "intangibles" such…
This book will guide marketers into the world of positioning and selling products and services. The authors lead the reader step by step through the process of developing a marketing campaign. They offer detailed descriptions of more than a hundred marketing tools from contests to affinity programs, from direct mail to…
In The Innovation Premium, two experts with Arthur D. Little show how some of the world's best companies boost shareholder wealth by continually coming up with new products and services and ways of doing business. Ronald S. Jonash and Tom Sommerlatte look at Lucent Technologies, Nokia, Sun Microsystems, Millenni…
A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Actual releases from professional publicists enable readers to utilize these …